Christina Volgyesi is Director of Marketing for Dr. Bronner’s Magic Soaps, the top-selling brand of natural soaps in North America. She is responsible for developing a fully integrated marketing strategy for the business and her responsibilities include brand strategy, new and existing product strategy and cause-oriented marketing where she’s taken a leadership role in developing and managing industry-wide campaigns around living wage, fair trade and industrial hemp farming. Christina also manages the company’s digital marketing team, graphic design department and packaging production.
Christina has over fifteen years of experience in sales and marketing in the natural products industry and was the former President of Living Harvest Foods, a hemp foods brand she co-founded with her husband. Christina is still engaged in hemp advocacy, in addition to her work with Dr. Bronner’s, and sits on the Board of Directors of Vote Hemp. Prior to getting involved in the natural products industry, she worked in advertising in Canada and Europe.